Review and Refinement of Business Strategy of the udn Shopping Mall: Transformation and Innovation

碩士 === 明志科技大學 === 經營管理系碩士班 === 105 === E-commerce had changed the consuming behavior of the end consumers, which brings huge business opportunities and attracts much more investments into this field. United Daily News Group attempted the B2C online shopping market, so they established the udn Shopp...

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Bibliographic Details
Main Authors: HSIEH, LI-CHENG, 謝利澄
Other Authors: CHEN, SHIN-TIEN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/07827893866651217146