A Study on Consumers’ Behavioral Intentions for Purchasing the Smart Watch

碩士 === 高苑科技大學 === 經營管理研究所 === 105 === Abstract This study was to verify behavioral intentions of customers for purchasing a smart watch. The empirical study was conducted with a total of 298 structural questionnaires completed. The research was based on the Technology Acceptance Model and combined w...

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Bibliographic Details
Main Authors: LIN, ZHAO MING, 林沼明
Other Authors: LEE, I-CHAO
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/92478117467007823643