A Study on the Relationship between Online Auction Fairness and Consumer Loyalty
碩士 === 高苑科技大學 === 資訊科技應用研究所 === 105 === The important issue of fairness is a positive significant relationship of fairness perceived and customer loyalty in the physical marketing. Most of network marketing studies of perceived fairness have happened in the Internet shopping service recovery, and li...
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Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/14786148177777967692 |