The Effect of Brand Image And Perceived Value On Customer Purchase Intentain - Using Smart Mobile Device As Example

碩士 === 國立高雄應用科技大學 === 財富與稅務管理系碩士在職專班 === 105 === Smartphone-specific nouns were first defined by Microsoft , referring to both mobile phones with simultaneous communication and PDA transactions. However, although the use of smart phones has been quite popular, but there is no standard smart phone de...

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Bibliographic Details
Main Authors: ZHUANG, ZHI-YANG, 莊志揚
Other Authors: HSIAO,TA-CHENG
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/99587386402728852650