The Effect of Corporate Social Responsibility, Perceived Value on Brand Image for Banking Industry-Brand Awareness as a Mediator
碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 105 === In recent years, corporate social responsibility has gradually become one of the important issues that enterprises and society attach importance to. The relevant academic literature also has an increasing trend. How can banks make good social responsibil...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/z625cd |