The Effect of Perceived Risks on Purchase Intentions in Internet Group Buying-A Case Study of the Element School Teachers in Taoyuan County

碩士 === 開南大學 === 商學院碩士在職專班 === 105 === According to the popularity of internet, the change of lifestyle and the raising of convenience consumption consciousness, the number of people joining group buying goes up continuously. Group buying has become a trend. Although Internet shopping is convenient,...

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Bibliographic Details
Main Authors: 陳瑋婷CHEN, WEI-TING, 陳瑋婷
Other Authors: HSU,CHIEN-HUA
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/d36ry9