A Study on the Marketing of Horticulture and Healing Products: A Case Study of Taking T Company as an Example

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 105 === Entering the 21st century, changes in social environment have reshaped how people go about their life and work. The consumption behavior is no exception. As a product is no longer just about practical functions, the external perceived values it possesses and th...

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Bibliographic Details
Main Authors: HSUEH,JEN-CHIA, 薛人嘉
Other Authors: LII,YUAN-SHU
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/xmgjca