Multi-brand operation strategy-A case study of D sporting company
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 105 === Through the brand positioning, and effective brand acquisitions, it leads to business strategy of the development of multi brands, the expansion of the global brand management, and further enhancing the brand equity of D company....
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vsefkf |