Life Style and Purchasing Decision of Consumers for Japanese Tourism Literature
碩士 === 大葉大學 === 觀光餐旅碩士在職學位學程 === 106 === This study aims to investigate the current situation of the lifestyle and purchasing decision-making of consumers who purchased Japanese literary tourism books and further, to analyze their consuming behavior between lifestyle and decision-making. We used the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/674362 |