Use of a Modified UTAUT Model and Diffusion of Innovation Theory to Explore Users’ Perspectives on 3C Products
碩士 === 大葉大學 === 資訊管理學系碩士班 === 105 === This study explored perceived enjoyment, modified United Theory of Acceptance and Use of Technology (UTAUT), and the innovation diffusion theory. We investigated thein impacts on 3C product users’ cyberloafing and the use behavior of technology products. This st...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24e7ct |