A Study on the Service Quality and Revisit Intention ofTourists for Hualien Tungtamen Night Mark

碩士 === 大漢技術學院 === 流通與行銷管理研究所 === 105 === Night market is one of the cultural-specificities in Taiwan, however, it gives a stereotype that night markets are crowded, disorderly, noisy, and low priced. The purpose of the study was to assess the relationship between satisfactions of service quality an...

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Bibliographic Details
Main Authors: CHENG, KUEI-HUA, 鄭桂華
Other Authors: LEE,YING-LAN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/2hcxa8