A Study on the Network purchase Intention of Vietnamese Consumers – Application of Technology Acceptance Model
碩士 === 健行科技大學 === 企業管理系碩士班 === 105 === This study was designed to investigate network security, online word-of-mouth eWOM, trust, technology acceptance model-TAM and purchase intention. The following objectives - first: a deeply understanding of the status of network security, online word-of-mouth e...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3833h6 |