The Effects of Perceived Price of Mainland Chinese Tourists on Travel Satisfaction and Revisit Intention

碩士 === 健行科技大學 === 國際企業經營系碩士在職專班 === 105 === In 2008,Taiwan government opens the door to welcome Mainland Chinese tourists to Taiwan. The travel industry market is blooming and Taiwan becomes one of the popular destinations for Mainland Chinese to visit. However, due to strong competitions, the tour...

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Bibliographic Details
Main Authors: Wan-Jen Lo, 羅婉甄
Other Authors: 盧筱筠
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/b852hr