The Relationship between Customer Involvement and Customer Citizenship Behavior in Long-term Care Industry：the Mediating Effect of Customer Self-efficacy
碩士 === 中臺科技大學 === 醫療暨健康產業管理系碩士班 === 105 === Today's long-term care institutes have focused on customer orientation like service companies. To maintain the sustainable development of the long-term care industry, we need to understand what factor affect customer citizenship behavior (CCB). The pu...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/uvrst2 |