Exploring the Impact of Technology-Organization-Environment and Co-production on the Adoption of the EC Platform by Enterprises

碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 104 === As the advances of today's internet technology, consumers behavior are changing gradually. Shift from the physical channel to virtual channel. Electronic commerce has become an integral part of one of the modern enterprise marketing channels and...

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Bibliographic Details
Main Authors: Po-Chun Cheng, 鄭博群
Other Authors: Ling-Lang Tang
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/84651454930682287009