The Analysis of Customer Participation in New Product Development Process and Performance

碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 104 === Because of the intense competition of global business environment, in order to maintain competitive advantage, enterprises set product innovation as the important strategic and the direction of the future development. Successful development of new pro...

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Bibliographic Details
Main Authors: Yi-Shiu Deng, 鄧伊琇
Other Authors: Chien-Te Ho
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/62896130470207471774