THE INVESTIGATION OF CUSTOMER INTENTION TO USE THE INTELLIGENCE SELF-SERVICE SYSTEM IN THE BANKING INDUSTRY
碩士 === 元智大學 === 管理碩士在職專班 === 104 === This thesis used the UTAUT model to measure the influences of customer’s willingness of using the intelligence self-service system, also to evaluate the moderating effect through variables Gender、Age and Experience. The study found the result, firstly, customer...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/24985857190495605940 |