The Influence of Experiential Marketing and Perception Factors on Purchase Intention － Study of the Website of Sogi
碩士 === 淡江大學 === 資訊傳播學系碩士班 === 104 === After decades of development under the network, internet has been integrated into the lives of everyone, all kinds of net purchase of goods are also just a normal thing, In recent years, the rise of mobile devices lead to the new business opportunities, but befo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3v6947 |