The Moderating Effect of Consumer PersonalityTo The Impact of Experiential Marketing on Customer Satisfaction and Country Image
碩士 === 淡江大學 === 管理科學學系碩士班 === 104 === In recent years the Government announced five-day weekly work plan. Consequently, consumers have more time to organize their entertainment activities. Travel agents begin to design and promote various types of short-term tour packages. In order to attract...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/maehwm |