Exploring the Influential Factors on Retailing Sales of a Click-Brick Fashion Company Using MARS
碩士 === 淡江大學 === 管理科學學系碩士班 === 104 === Sales forecasting is a crucial issue that many companies pay concentrate on. Among fashion industry, due to the rapid change of fashion trend, unstable consumer demand and short product life cycle, accurate sales forecasting is able to avoid loss of benefits. As...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/14250061332735612331 |