The Effects of Online Group Buying Promotion toward Perceived Risks, Perceived Values, and Willingness to Buy of Consumers - Gourmet Meal Voucher as An Example

The Effects of Online Group Buying Promotion toward Perceived Risks, Perceived Values, and Willingness to Buy of Consumers - Gourmet Meal Voucher as An Example

碩士 === 亞洲大學 === 休閒與遊憩管理學系 === 104

Bibliographic Details
Main Authors: CHEN, CHIA-CHEN, 陳佳珍
Other Authors: LUO, FONG-EN
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/xuphn7

Internet

http://ndltd.ncl.edu.tw/handle/xuphn7

Similar Items