A Study on the Cognition of Mainland China Tourists toward Medical Tourism in Taiwan and Purchase Intentions

碩士 === 大仁科技大學 === 休閒事業管理研究所 === 104 === This purpose of this study was to understand the cognition of Mainland China tourists toward medical tourism in Taiwan, and explore the relevance of the cognition of medical institutions, medical personnel, legislation and environment, with the purchase intent...

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Bibliographic Details
Main Authors: CHEN,WEN-PO, 陳文博
Other Authors: WU,SU-FANG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/7h63r8