The Impact of Experiential Marketing and Service Quality on Experiential Value and Behavioral Intention: A Case Study of Reality Room Escape Games
碩士 === 南臺科技大學 === 行銷與流通管理系 === 104 === Recreational activities have been an irreplaceable part of our lives. Electric products have been changing the behaviors of modern people due to the comprehensive access to the Internet. According to FIND, there are six million people playing with online games...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/5mm5a6 |