Determinants of Audiences’ Satisfaction with Health CarePrograms on VTV Danang Channel

博士 === 樹德科技大學 === 經營管理研究所 === 104 === Unlike the study of satisfaction in other fields, doing research about media satisfaction is complicated. Despite also calls from several researchers (e.g., Palmgreen & Rayburn, 1985; Perse & Ferguson, 1993), the media satisfaction construct continues to...

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Bibliographic Details
Main Author: 黃氏青草
Other Authors: Pi-Yun Chen
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/95542424857919677210