The Impact of Service Quality, Corporate Image, and Perceived Values on Customers' Repurchase Intention of Insurance Products

碩士 === 世新大學 === 資訊傳播學研究所(含碩專班) === 104 === Because of the low birth rate and the trend of population ageing in Taiwan, the Government promotes the universal health care, and people increased the sense of urgency, through buying the commercial insurance. According to the Life Insurance Association of...

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Bibliographic Details
Main Authors: Wan-Miao Tseng, 曾婉妙
Other Authors: Liaw Horng-Twu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/14668706820979495807