Exploring Online Video Usage and Stickiness of Mobile Users: From the Perspective of Media Repertoire
碩士 === 世新大學 === 廣播電視電影學研究所(含碩專班) === 104 === Traditional TV viewing behavior is no longer the only option, the audience was divided up by new media. Under the rapid development of network, online video platform sprouted up. Users can enter video platforms through internet. In a multi-media environme...
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| Format: | Others |
| Language: | zh-TW |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19649603325050200037 |