A Study on the Impact of Brand Image, Perceived Quality and Perceived Value of Ekiben on Purchase Intention

碩士 === 世新大學 === 資訊管理學研究所(含碩專班) === 104 === Whether personal travel, Camping or bringing their whole family all go traveling, to the meal time is a very difficult problem, because the decision what to eat will spend a lot of time to consider many factors, such as waiting time, the distance, especiall...

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Bibliographic Details
Main Authors: LU,SHIH CHIEH, 呂世傑
Other Authors: Fang,Xia-Hua
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/51892429866643800102