Developing a Selection Model for the Marketing Research Company Using Analytic Hierarchy Process and Grey Relational Analysis

碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 104 === Due to constantly increasing population of internet, public habits of using media has changed a lots .It’s also making amazing consumer behavior data. Currently, in a competitive market environment, companies want to obtain the newest business intelligence,...

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Bibliographic Details
Main Authors: TSENG,YU-JU, 曾鈺茹
Other Authors: Hsu,Pi-Fang
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/94546156811878892863