A Study on Innovation Marketing Strategy for Re-building Brand Image of Business District in Taipei City: Huayin Street as an Example

碩士 === 東吳大學 === 企業管理學系 === 104 === Business district is a symbol of a regional economy and culture. There are hundreds of business districts in Taiwan. Although the companies and the government are setting a goal with shaping unique and economical business districts, and they had produced many well-...

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Bibliographic Details
Main Authors: HUANG,CHENG-WEI, 黃政維
Other Authors: Kai Chieh Hu
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/8523ed