Global Expansion Case Study of San Neng Company and the German Market

碩士 === 靜宜大學 === 國際碩士學位學程 === 104 === The thesis deals with the key drivers for successful international expansion, which is the planned expansion of a company´s business activity into countries in several regions throughout the world. In addition a suitable global expansion strategy for the Taiwanes...

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Bibliographic Details
Main Authors: Katharina, Kloeting, 柯庭
Other Authors: Shu-Hsun, Ho
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/6t4uhr