An Empirical Study of the Service Quality and Expected Discrepancy on Taiwan`s Banking Industry – Using T Bank`s Consumer Products as an Example

碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 104 === The banking industry is highly subject to state supervision in Taiwan, the services provided by banks and type of product homogeneity is high, the financial market liberalization and financial impact of rapid changes in technology, just like the fierce com...

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Bibliographic Details
Main Authors: CHANG,CHAO-HUNG, 張朝閎
Other Authors: GOO,YEONG-JIA
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/342493