Marketing Strategy Of Original Innovation Technology Commercialization- Use J Company's Resonant Wireless Charging As A Case Study
碩士 === 國立臺灣師範大學 === 高階經理人企業管理碩士在職專班(EMBA) === 104 === This research is motivated by the needs from company J for a marketing strategy for its innovative products. The goal is to survey various marketing theories and then to select the most proper ones to form a tool set. We hope this tool set wi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75280192120257120203 |