Creating Persona with Quantitative Validation：A Data Driven Service Design Methodology
碩士 === 國立清華大學 === 服務科學研究所 === 104 === Persona approach is based on this issue proposed by Cooper（1999）. Generally, personas are created by using qualitative methods which help designers understand users’ needs and goals. Despite the fact that personas are widely used in user research, the lack of...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/dd6es9 |