How App Store Signals Influence Users' Mobile App Perceptions: An Examination of App Store Appearance, Curation, and Security

碩士 === 國立清華大學 === 服務科學研究所 === 104 === App stores (e.g. Google Play, Apple’s App Store) play an important role in how users perceive applications (apps) on their smart mobile device. However, there is a lack of literature in the area of mobile app store platforms, which we believe do not strictly fol...

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Bibliographic Details
Main Authors: Chiang, Pi Ruei, 江丕瑞
Other Authors: Ray, Soumya
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/afj3a6