A Study in Strategic Management on Medium size Travel Agency of Taiwan –Based on Resource-Based Theory

碩士 === 國立中山大學 === 高階經營碩士班 === 104 === The purpose of this study is to discuss the diversification strategy management on medium size travel agency of Taiwan by based on resource-based theory and provide the recommendations on policy. The period of this study summarized the key factors in utilization...

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Bibliographic Details
Main Authors: Hui-Wen Lin, 林慧雯
Other Authors: Pei-How Huang
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/pswmm2