Effect of Purchase Intention, Brand Awareness、Brand Image and Brand Loyalty-A Case on Known-You Seed Company Limited
碩士 === 國立屏東科技大學 === 農企業管理系所 === 104 === The study based on motivation and purpose of this research is to discuss Effect of Purchase Intention, Brand Awareness、Brand Image and Brand Loyalty. Known-You Seed Company Limited as example, we conducted a survey and SPSS 19.0 statistical software had been u...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/s63h64 |