The Effect of Product Diversification and Customer Relationship Bonds on Customer Loyalty: A Study of the Gas Station

碩士 === 國立宜蘭大學 === 人文及管理學院高階經營管理碩士在職專班 === 104 === As the compete intense increase in the Gas station Industry, company try all the best to provide customer more and more to increase customer reflux rate; so as the law of product diversification about Gas station increase the competitive strength in...

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Bibliographic Details
Main Authors: Han-Pin Lin, 林漢斌
Other Authors: Jyh-Liang Guan
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/t78x6u