Overt and Covert Contact: The Skirmish of Trust and Uncertainty, Light and Shadow

碩士 === 國立東華大學 === 企業管理學系 === 104 === This study investigates the relationship between buyer and seller of Chinese culture in the context of E-commerce. This study examines the relationships among social presence, computer-mediated communication (CMC), swift guanxi, uncertainty antecedents, ambiguity...

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Bibliographic Details
Main Authors: Chia-Yi Wang, 王家翊
Other Authors: Wen-Hai Chih
Format: Others
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/hq745p