The Influence of Personality Branding to Customer Repurchase Behavior on Organization Introduction – The Case of Taiwan Travel Industry
碩士 === 國立交通大學 === 經營管理研究所 === 104 === Travel market in Taiwan has grown very fast in five years, which brought large profits to the whole industry. But behind these profits lied a lot of bloody competition. Many travel agencies adjust their price and product to stay competitive, which also put them...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/v84z5j |