The Influential Factors of E-Loyalty –An Empirical Study of Customers of Consumer Electronics in Taiwan
碩士 === 國立交通大學 === 企業管理碩士學程 === 104 === Electronic commerce (e-commerce) rapidly grows and globally spreads in recent years. However, online frauds are frequently reported as a major internet crime, and have negative impacts on customer’s purchasing intention; particularly the intention of buying hig...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6zz624 |