A Conjoint Analysis on Sport Watching Behaviors – In Terms of Product Attributes of Online Live Streaming
碩士 === 國立體育大學 === 國際體育事務碩士學位學程 === 105 === The explosive growth of social media makes online live streaming platform getting more popular. The researcher found that more and more people watch sports games via online live streaming platform. To help online live streaming platforms provide better serv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35238238801203797839 |