An Analysis for Continuous Use of the Mobile Social Software
碩士 === 國立暨南國際大學 === 資訊管理學系 === 104 === More and more customers search and purchase goods through mobile social softwares. Therefore, it becomes a trend that shops create official accounts on the mobile social software (e.g. Line) to be marketing tools. The phenomenon is more popular. However, lots o...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/27549783294521269525 |