Exploring the relationship Between Consumer Perceived Risk and Service Guarantee: An example of Exercise Project
碩士 === 國立成功大學 === 企業管理學系 === 104 === The main objective of this study is to investigate whether service guarantee affects consumer perceived risk related to purchasing an exercise project in information asymmetric surroundings. In addition to the main objective of this study, we plan to further inve...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f83z2x |