The Impact of Travel Motivation, Perceived Risk, Destination Image and Travel Experience on Travel Intention- A Case of MERS in South Korea
碩士 === 國立成功大學 === 交通管理科學系 === 104 === This study aims to (1) examine the influence of travel motivation, perceived risk, and destination image with the travel intention, (2) investigate whether travel experience affects the decision-making process and (3) provide empirical suggestions for destinatio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hp8tkc |