The Factors Analysis of Brand placement in Different Types of Movie-Take Technology Brand as an Example
碩士 === 國立成功大學 === 工業設計學系 === 104 === The purpose of the brand placement is to effectively enhance the brand value of viewer. However, today's placement model is not placed in accordance with the brand or media. The reasons such as, automotive brand be placed into action films are prime concerns...
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| Format: | Others |
| Language: | en_US |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/d69mpr |