Factors of Wealth Management Clients in Selecting Banks: Digital Finance, Client Behavior, Branding, Manager’s Trait and Relationship
碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 104 === Since the Financial Supervisory Commission actively promotes the "Bank 3.0" and banks want to use the Internet to find customers who could not be reached in the past. As more and more banks devote their efforts to the digital banking, this may caus...
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| Format: | Others |
| Language: | zh-TW |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/13440647310410934651 |