Influences of environmental attitudes and food safety perceptions on consumer willingness to pay for certified fresh food products
碩士 === 國立中興大學 === 行銷學系所 === 104 === The aim of this research is to examine the influences of environmental attitudes, food safety perceptions, health perceptions, trust in certification on willingness to pay for certified fresh food products. The questionnaires were designed using the following cert...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/88519254629315660972 |