Exploring Consumers’ Intention to Accept Wearable Technology: A Study on the Smartwatch

碩士 === 國立中興大學 === 科技管理研究所 === 104 === The smartwatch is not only becoming the most popular layout of wearable technologies, but also a challenging business as an integration of classic timepiece and fashionable IT industries since these industries used to possess very different marketing strategies....

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Bibliographic Details
Main Authors: Shou-Chi Chang, 張守騏
Other Authors: 巫亮全
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/6qur85