A Case Study on the Localization of International Branding Company
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 104 === According to the China luxury quality research institutes pointed out that in 2015, Chinese consumers reached one hundred ten billion US dollars in the global luxury goods consumption, equivalent to 46% of the global luxury goods. In e-commerce market,...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45031292353785157773 |