On marketing strategies of wedding photography – a case study of T, a wedding studio

碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 104 === With declining demand, wedding photography market in Taiwan is facing increasing competition due to a number of factors: the change in demography, fewer people to get married, marriage delayed to later age, and the prevalence of smart phones (or digital...

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Bibliographic Details
Main Authors: Chen, Shu Jan, 陳淑然
Other Authors: 季延平
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/qbtc86